Nigerian singer and songwriter, Simisola Kosoko, known as Simi advised upcoming artistes who do not utilize the power of social media to grow their brands.
She emphasized on the need for them to ‘sell’ themselves.
She took to her Instagram story on Thursday, to express her disappointment on the social media pages of upcoming artistes.
She wrote, “You are a ‘serious’ growing artist and you have only three posts on your page; a picture of the sunset, one of aeroplane, and one of your shoe.
“Caption – Lost, but don’t find me. Nothing with your music in it. That’s not a great look. If you want it bad, always be selling yourself.
“Leave the mysterious sh*t for when you’ve won! Even then, still leave it”.
By Glorious Emoruwa